PROMOTE awareness of the region’s Clean Technology and Energy Efficiency industries locally, regionally, nationally and globally to attract companies and entrepreneurs to the area.
ESTABLISH an effective, comprehensive network of Clean Technology and Energy Efficiency businesses and the capabilities necessary to grow the regional industry.
PROVIDE information and resources to keep CLEEN|NW members educated and aware of industry developments.
ASSIST in the IMPLEMENTATION of a Clean Technology Workforce Development Strategy, partnering with K-12 and higher education around awareness and opportunities.
ATTRACT and EFFECTIVELY ORGANIZE and ENGAGE a membership and partner base sufficient to achieve the CLEEN|NW mission.
Proposed Tactics:
Implement a Clean Technology and Energy Efficiency marketing program
- Create CLEEN|NW.org website
- Distribute Green Biz and Buzz newsletters to keep membership
- and prospective members informed about the industry, events and opportunities.
- Sponsor and co-host CLEEN|NW events with partner organizations.
- Develop updated marketing collateral and materials.
- Drive local, regional, national and global earned media